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While large companies with resources are a lucrative target, 1 in 4 data breaches in the US in 2020 involved a small company. Phishing attacks have moved from targeting individuals to going after organizations. These small companies may not have any cybersecurity measures in place which makes them easy targets for hackers looking for sensitive information without raising suspicion. Common targets include small business owners or managers who have access to company bank accounts or W-2 information. Small businesses are also at risk of spear phishing attacks. They learn things about your role or you as an individual, and use that as a way to gain your trust and pull off their scheme. Hackers are clever in their spear phishing emails, fake ads, or social campaigns. ‍ Spear phishing campaigns are harder to detect because they require more time, effort, and resources on behalf of the sender.

Large organizations are often targeted with spear phishing campaigns that are personalized for the company’s security team. Phishing is one of the most common tactics used by hackers to gain access to data. The possibilities are endless, but the main goal in all of this is deception. The hackers might trick someone into wiring money to them, or they might create a fake form to capture credit card or banking info. The goal is usually to steal data from those individuals or businesses. Phishers who send out spear phishing emails go a step further and target specific individuals or businesses instead of sending out mass emails indiscriminately. The goal of the phisher is to trick you into giving up your login credentials-or any other sensitive information-by clicking on links or downloading attachments that contain malware. It could be an email from your bank, for example, but what you don't know is that the email actually came from a fake email account and not your bank. Email phishing happens when an email from a sender appears to come from someone you know, but it's actually from a malicious actor. This is most often done via malicious websites and emails. Phishing is a type of social engineering attack where someone tries to trick the user into revealing information.